Identity & marketing materials
Now in its second year, we were commissioned by the Crafts Council to evolve the identity we created in 2017 for its flagship international art fair, Collect. Our original task was to alter preconceptions and challenge outmoded attitudes towards craft. We achieved this with a distinctive, confident and flexible identity. The five-day event, held at the Saatchi Gallery in London, exhibits ceramics, glass, jewellery, wood, metal and textiles from established and emerging artists and makers. The material on display is selected by a panel of experts in the field.
Scope of work:
Identity concept and creation
Signage & wayfinding
Animations
Editorial design
Art direction
Printed matter
Catalogue design
Digital campaign
Environmental graphics